Journal
Journal index
Digital that Works with Purpose
Jay Bourn
UI/UX Designer & Developer
August 20, 2026
Creative that Works with Purpose
Nick Thomas
Head of Design
August 13, 2026
Branding that Works with Purpose
Malcolm Gilbertson
Founder and Creative Director
July 24, 2026
The jungle is massive: 15 years of Silverback®
Malcolm Gilbertson
Founder and Creative Director
November 6, 2025
Silverback® deliver bold new identity as Weymouth College and Kingston Maurward College unite as Coastland College
Malcolm Gilbertson
Founder and Creative Director
September 15, 2025
Planet of the APIs: harnessing AI to supercharge our services
Malcolm Gilbertson
Founder and Creative Director
May 15, 2025
Creative Partnerships that soar: Silverback® Studios X FlightStory…
Malcolm Gilbertson
Founder and Creative Director
March 11, 2025
Unlock your potential with our paid media audits and strategies
Rachel Rhodes
Head of Marketing
March 10, 2025
A marketer's guide to website excellence
Malcolm Gilbertson
Founder and Creative Director
February 28, 2025
Thought Leadership: Can brands really have integrity?
Malcolm Gilbertson
Founder and Creative Director
January 2, 2025
In and out: How internal comms shapes your external brand
Malcolm Gilbertson
Founder and Creative Director
December 3, 2024
Trooptalk™… The rebrand of Steven Bartlett
Malcolm Gilbertson
Founder and Creative Director
October 1, 2024
Silverback® rebrand Brooklands Technical College for a bright and thriving future
Malcolm Gilbertson
Founder and Creative Director
September 27, 2024
Steven Bartlett: What happens when a Dragon meets a Gorilla?
Malcolm Gilbertson
Founder and Creative Director
July 25, 2024
Getting emotional: How does your brand make customers feel?
Malcolm Gilbertson
Founder and Creative Director
July 1, 2024
Build a better reputation: Improve the relationship between brand and marketing
Malcolm Gilbertson
Founder and Creative Director
May 30, 2024
Want to be someone's favourite employer? Here's how
Malcolm Gilbertson
Founder and Creative Director
February 19, 2024
Internal comms: Supercharge your strategy with the power of creativity
Malcolm Gilbertson
Founder and Creative Director
January 19, 2024
To print or not to print… that is the question.
Nick Thomas
Head of Design
May 25, 2023
At the centre of a brand is… guidelines? Hear us out.
Malcolm Gilbertson
Founder and Creative Director
April 18, 2023
Bringing the magic of Christmas to life at Fishers Farm
Malcolm Gilbertson
Founder and Creative Director
December 19, 2022
10 lessons learned from 10 years of running an agency
Malcolm Gilbertson
Founder and Creative Director
May 16, 2022
How to create great marketing images before you're ready to launch
Claire Woodward
Marketing Manager
April 21, 2022
The power of a rebrand and website for local club Cranleigh RFC – the right attack
Malcolm Gilbertson
Founder and Creative Director
September 2, 2021
The Rose Tree – Being seen is the challenge
Malcolm Gilbertson
Founder and Creative Director
August 19, 2021
Designing the employee journey: Attract, Engage, Retain, Repeat…
Malcolm Gilbertson
Founder and Creative Director
June 14, 2021
Wingtip Brewing Company – Onwards and upwards
Malcolm Gilbertson
Founder and Creative Director
May 25, 2021
Creativity with 13th century constraints
Malcolm Gilbertson
Founder and Creative Director
January 11, 2021
Rathfinny Wine Estate – why location really matters
Malcolm Gilbertson
Founder and Creative Director
November 2, 2020
Rebranding a gorilla
Malcolm Gilbertson
Founder and Creative Director
September 10, 2020
Imperial War Museum – are customers re-inventing the brand?
Malcolm Gilbertson
Founder and Creative Director
August 3, 2020
SEAMS Beauty – ambition to be THE company
Malcolm Gilbertson
Founder and Creative Director
June 12, 2020
The English Soap Company – creating a brand with heritage
Malcolm Gilbertson
Founder and Creative Director
May 1, 2020
Harvey's Brewery – the 21st century brand
Malcolm Gilbertson
Founder and Creative Director
April 24, 2020
Sedlescombe Organic Vineyard – appealing to a younger audience
Malcolm Gilbertson
Founder and Creative Director
February 18, 2020
Bee Good Cosmetics – creating an ethical brand
Malcolm Gilbertson
Founder and Creative Director
February 18, 2020
The Fishmongers' Company: A Modern Brand with Traditional Values
Malcolm Gilbertson
Founder and Creative Director
November 14, 2019
New website for award winning independent travel agent
Malcolm Gilbertson
Founder and Creative Director
August 1, 2018
Fishers Farm rebrand and website launch!
Malcolm Gilbertson
Founder and Creative Director
July 12, 2018
Creating a brand with impact!
Nick Thomas
Head of Design
April 4, 2018
Happy employees equals happy customers
Malcolm Gilbertson
Founder and Creative Director
March 6, 2018
Tell your whole brand story
Malcolm Gilbertson
Founder and Creative Director
November 27, 2017
Website design, made to measure
Malcolm Gilbertson
Founder and Creative Director
October 3, 2017
Creating winning ideas and results, together
Malcolm Gilbertson
Founder and Creative Director
August 31, 2017
Brand consistency from paper to pixel
Malcolm Gilbertson
Founder and Creative Director
August 3, 2017
Superdrug Hub wins HR Excellence Awards 2017
Malcolm Gilbertson
Founder and Creative Director
July 17, 2017