Don't let your brand be bland.
We get to know your brand, carrying it around with us on our backs, until we understand you and your market inside and out. Defining your brand strategy is about us getting in all the nooks, crannies and understanding the quirks and curiosities that make your business yours.
We’ll find out what makes you tick, what sets you apart from the rest and what that means to you and what that could look like for your customers. Together, we identify your brand values to create a super-powerful, standout positioning statement that’ll leave your competitors in the forest dust.
Here’s what your journey with the Silverback® Brand Strategy Team might look like…
Discovery Workshops
Here's where our branding adventure starts. We get together and find out as much as we can about you and your business. This will help shape everything to come and create the building blocks of your branding strategy.
Audits and Market Research
Through thorough research, we'll help uncover what your Target Audience wants and add our findings to the magic pot, otherwise known as your Brand Strategy.
Vision, Missions, Values
An essential part of the process and a navigational tool for your brand and business, together we'll create a Vision, Mission and Value Statement that will clearly describe what you want your business to be. The ultimate version.
Brand Positioning
Together we'll identify where and what your Brand Positioning should be and what value your brand can bring to your target audience.
Brand Identity
This is what your brand looks like from the inside out. From the internal image shared between colleagues, to the external perception of your audience and from staff uniform to sales flyers – defining your Brand Identity is key to your brand's culture.
Brand Guidelines
We'll provide you with a set of simple Brand Guidelines that will be like a treasure map to all future creative work. Stick to your Brand Guidelines and you'll ensure a consistent and memorable brand. X marks the spot.
Campaign Branding
Using our instinct and your knowledge, we'll create Campaign Branding that helps you clearly communicate your brand to your target audience and beyond.
Brand Architecture
More than one string to your bow? Let's create a symphony! We'll help join the dots and use Brand Architecture to link your brands together so that they're all singing the same tune.
Our Services
Brand Strategy
Be bold, be memorable, be consistent. Don't worry, we'll help you get there
Brand Identity
Pixels or print? We discover and uncover your brand to unleash its true potential
Graphic Design
Graphic design across every touchpoint with creative rollout from Silverback. We design campaign assets, event graphics, printed collateral, brochures, presentations and advertising creative.
Web Design & Development
Web design and development that goes 'kapow'. Designed, built, hosted and maintained by our Troop in Surrey.
Digital Marketing
SEO, PPC, analytics and reporting. Ads and search with the guesswork taken out.
Other Services
Copywriting, videography, animation, SEO, OOH advert… you name it, we probably do it.
