FAQ 02
What is your long-term vision for our brand?
Malcolm Gilbertson
Founder and Creative Director
For great brands the world over, the work around vision is never over. It's not a "set it and forget it".
Vision is a living, breathing thing. It's organic. It's something that needs to be nurtured, evolved and most importantly of all, discovered in the first place.
It always starts with discovery
We believe your long-term vision isn't always something you can articulate right away. That's normal. Often, it takes a bit of digging, honest conversation and a fresh perspective to bring it into focus.
It's not your vision, it's our vision
That's a collective "our". It's fundamentally important that your agency shares the same vision as you. We put ourselves in your shoes and those of your customers — this dual perspective lets us offer ideas you might not have considered.
In it for the long haul
Our best relationships are long-term. We evolve as you do. We've had clients return to Silverback even after many years away, because they remembered the duty of care we applied to their vision. That's a great feeling for both agency and client.
What sets us apart isn't just experience. It's how much we care. We challenge, support and guide with one goal in mind: helping you become who you truly want to be.
FAQ 10
How should I go about challenging my agency?
FAQ 09
What does an agency do when my project falls out of scope?
FAQ 08
How do agencies structure their pricing?
FAQ 07
Should we share common values with our agency?
FAQ 06
Do brand agencies manage social media accounts?
FAQ 05
What does 40 hours of creative agency time get you?
FAQ 04
Should I use a sector specialist agency?
FAQ 03
Why can some agencies be so expensive?
FAQ 01

